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    Marketing idea..

    I have found that all of the accounts I have brought into our lab don't use us 100%. Even our most die hard dental offices that rave about our work still send cases to other labs. That is because dentists have learned that what is beautiful today may stink tomorrow. I think most dental offices...
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    How did you guys get first case from doctor?

    Wow, my ratio is much higher. I do marketing for a lab in California (since 2013) and I use a method where I go in to show them our dental lab work when they invite me to come in. I get 2 out of every 3 dental offices I visit to send me cases and most have stuck around for years sending cases...
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    Direct mail marketing

    Agree with JohnWilson - I do the marketing for an existing lab and it's been very successful. On top of multiple types of marketing, we also do direct mail (post cards and envelopes with materials). I use a tactic where I only send direct mail to dental offices that are in the market for a new...
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    Marketing Your Lab

    Wow, has it really been over three years since my last post? So back in 2013 I was doing marketing for a dental laboratory which was pretty successful and I brought in tons of new accounts. But life pulled me in another lucrative direction and I left the lab. Things that seem like a better deal...
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    Marketing Your Lab

    Hi Chris, Thanks for your post. I've been busy generating leads for some members of dentallabnetwork that contacted me directly. Here's my advice. First, a majority of doctors are already working with a lab they are happy with. From my experience, doctors are bombarded with offers by mail. I...
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    Marketing Your Lab

    Hi ZsoltM. please email me at [email protected] - yes. I can absolutely help no matter what state you are in.
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    Marketing Your Lab

    Man, this site does not make it easy to find how to IM privately. You can email me at dmmx11 at yahoo dot com. Here is something new to share. So my marketing campaign was going great- we were getting around 8 - 10 new clients per month by sending out a specific marketing item after confirming...
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    Marketing Your Lab

    I have actually worked in marketing for two labs now. The marketing has been HIGHLY successful- it involves direct marketing by contacting dental offices to measure interest and isolate those that are truly in the market for a new dental lab. This is not as easy as it sounds because you have to...
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